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Turn the report
into a decision.

PostCliq is a free website audit for the person who has to answer for the website: it turns a public crawl into three evidenced priorities, an honest opportunity range, and a weekly record of whether the fixes held. This page is about the decisions it supports.

Audit your website

Choose what matters, in one screen.

The top of the report is composed for a leader: a health score with its coverage, an opportunity range with its Estimate chip, and three quick wins. No paragraph under a number, no forty-item list on the first screen. It is safe to screenshot into a board pack, because every figure on it carries its qualifier.

  • One screen, three priorities, every number qualified
  • Depth on demand, never on the first screen
  • A screenshot that will not mislead
Audit your website
Example data
Example report · fictional data

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Private reports can be shared with a colleague or agency. They sign in to PostCliq before they can see it.

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WEBSITE OVERVIEW

Harbour Advisory

harbour-advisory.example
Sampled
Website health
$10k–$20kEstimate
Monthly opportunity
Speed
Journey
Messaging
Technical

Quick wins

Three things you can do
01 / Speed

Lighten the homepage hero

02 / Journey

Ask less in your enquiry form

03 / Messaging

Make your next step unmistakable

Understand the number before you repeat it.

The opportunity range is a scenario built from a sourced traffic estimate, a governed benchmark and a default deal value, or from your own inputs. Its assumptions sit beside it. It is not guaranteed revenue and it is not measured loss, and the report will not let anyone present it as either. That is what makes it usable in front of a CFO.

  • A range, with every assumption and its source visible
  • Your numbers replace the defaults
  • Never measured loss; never a forecast
Read the methodology
Example data
Opportunity scenarioFictional scenario
$10k–$20kEstimate
Monthly opportunity
The assumptions behind the range, and where each comes from
AssumptionValueSource
Monthly sessions10,000Traffic estimate
Enquiry rate today2.0%Governed benchmark
Target enquiry rate2.2 to 2.4%Illustrative lift
Qualified40%Sector default
Won25%Sector default
First contract$5kSector default

Replace any row with your own numbers and the range recomputes. It is never measured lost revenue.

Align marketing, the website team and the agency.

Everyone at your company domain sees the same report; the agency is invited by email and sees only what you share. One source of evidence removes the argument about whose numbers are right and moves the meeting to who owns the fix. Every access is logged.

  • One private report for the whole team
  • Agencies and developers invited, revocable
  • Access logged, no public links
See private collaboration
Example data
People · harbour-advisory.example3 members

Everyone who verifies an @harbour-advisory.example address joins automatically.

Hold the work to a weekly record.

A fix marked this week is rechecked next week under the same conditions. Connect Analytics or Search Console and the enquiry rate for the page sits beside the fix. You get a record of what changed and what it did, which is the thing most website projects never produce.

  • Weekly editions with the change between them
  • Traffic and search context beside each fix
  • Signals to read together, never single-cause claims
Audit your website
Example data
Audit history · Harbour AdvisoryWeekly
Three weekly editions of the same site
EditionHealthOpen prioritiesChange
5 Sep61/1003—
12 Sep64/1002+3
19 Sep68/1001+4

Mark a fix, recheck the same scope, and the history shows whether it held.

Learn more.
The case for the budget.

How it works.
Three steps.

Enter your website.

Type your address on the homepage. PostCliq reads your public pages the way a careful visitor would. No login, no plugin, no card.

Get your private report.

Create a free account while the checks run. Your report shows what was found, the evidence for it and three quick wins to make first.

Fix, then recheck.

Make the change, run the next weekly audit and see whether it held. Connect Analytics, Search Console or Clarity when you want traffic context.

Questions leaders ask.

Should we redesign the website or fix what we have?

Fix first, unless the evidence says the foundations are wrong. A redesign is slow and expensive and can lose search visibility, while most enquiry leaks are specific: a form, a page, a message. Run the audit, ship the quick wins and watch the weekly record; if the findings keep pointing at structure rather than detail, that is the case for a rebuild, with evidence behind it.

How do we judge the return on website fixes?

Compare the enquiry rate on the pages you changed before and after, with Google Analytics connected, over enough visits to read. Treat it as a signal alongside seasonality and campaign changes, not proof of a single cause. The opportunity range gives the scale in advance, as an estimate with its assumptions, so you can decide which fixes are worth the effort.

Is the dollar figure real?

It is an estimate, and it says so. The opportunity range is modelled from a sourced traffic estimate, a governed benchmark and a default deal value, or from numbers you enter. It is never measured lost revenue, and it only appears when those inputs exist. The help icon beside it lists every assumption.

How do I know a fix actually worked?

The next weekly audit reruns the same check on the same page and shows the finding as verified only when it passes; a team member saying it is done is not a result. With Google Analytics connected, the enquiry rate for that page sits beside the fix. Read the two together as signals; the report never presents one change as the single cause of a movement.

Who at WP Creative can see our report?

Support staff, when you ask for help, and the platform’s super administrators, read-only, with every access logged. Nobody in WP Creative’s sales team sees your findings unless you choose to share them, and clicking through to WP Creative’s website sends nothing. Partner agencies’ clients are not approached.

Is this a security or compliance audit?

No. PostCliq checks visible technical trust signals such as HTTPS and security headers, and says so. A high technical score does not certify security or compliance, and no certification badge is claimed anywhere.

What does it cost us in time?

Almost none to get the report: type the address, wait about twenty seconds for the quick look, create a free account and the full report follows within minutes. The time goes into the fixes, which is where it should go. Three quick wins are sized so a team can ship them between one weekly audit and the next.

What does PostCliq not do?

It does not fix your site, run your ads, guarantee results or certify security. It does not see behind a login or inside your CMS. It does not claim to have measured revenue you lost. It finds what a careful visitor would trip over, shows the evidence, and tells you what to change first.

Audit your website.
Find the leaks.

Enter your address. See what stops visitors becoming enquiries.
Evidence first, three fixes, no card.

Free. No credit card.

Free for marketing teams

Get the numbers behind every click.

By getting this, you agree to the Terms and Conditions and to PostCliq contacting you about it and about finding website leaks. You can opt out at any time.