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Be readable by AI search.
Before you worry about ranking in it.

PostCliq is a free website audit that includes AI readiness checks. It tests whether ChatGPT, Perplexity, Claude and Google’s AI features can reach your pages, whether your content is structured so a passage can be quoted, and whether the facts a buyer asks about are on the page at all.

Check your website

Can answer engines reach your pages?

An answer engine cannot cite a page its crawler was refused. PostCliq reads your robots.txt and reports, crawler by crawler, whether the search and retrieval bots from OpenAI, Anthropic, Perplexity, Google and Microsoft are allowed. It separates training crawlers from search crawlers, because blocking one is a policy choice and blocking the other quietly removes you from that engine’s answers.

  • Search and training crawlers reported separately
  • Robots rules and indexing signals read from your live site
  • A firewall block shown as a block, never guessed around
Audit your website
Example data
What was checked38 pages
  • Speed and page experience4 of 6
  • Path to an enquiry5 of 9
  • Content and messaging6 of 8
  • Search access7 of 8
  • Visible security signals3 of 4

A check that could not run is reported as not assessed, never as a pass.

Is your content quotable?

Studies of AI citations keep finding the same pattern: engines quote the opening of a page, clear question-shaped headings, direct answers, tables and sourced numbers. PostCliq checks the structure answer engines rely on: one clear page heading, headings in order, the page’s main answer near the top, and facts in text rather than locked inside images.

  • Heading structure and page purpose checked on real pages
  • Key facts in text, not only in pictures
  • Structured data read, and flagged where it contradicts the page
Audit your website
Example data
Finding 02 · JourneyPublic pages

Ask less in your enquiry form

Evidence
The enquiry form on /contact asks for 11 fields. Captured 19 Sep, desktop and mobile.
Consequence
Long forms are abandoned more often on phones, where 58% of this site’s sessions arrive.
Action
Cut the form to name, email and one question. Ask the rest after the first reply.
Verify
Recheck the page after the change and compare enquiries per session for the same period.

Every finding carries all four. No evidence, no finding.

What this is, and what it is not.

These are readiness checks: whether AI search can reach, read and quote you. They are not a measurement of how often ChatGPT mentions your brand, which changes by the day and by the person asking. Our guide shows how to test that by hand, and the prompt pack gives you the ten buyer questions to ask.

  • Readiness checks today, clearly labelled
  • A manual testing method you can run yourself
  • No invented share-of-voice numbers
Get the ten buyer questions
Example data
Example report · fictional data

Invite them into the picture.

Private reports can be shared with a colleague or agency. They sign in to PostCliq before they can see it.

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WEBSITE OVERVIEW

Harbour Advisory

harbour-advisory.example
Sampled
Website health
$10k–$20kEstimate
Monthly opportunity
Speed
Journey
Messaging
Technical

Quick wins

Three things you can do
01 / Speed

Lighten the homepage hero

02 / Journey

Ask less in your enquiry form

03 / Messaging

Make your next step unmistakable

How it works.
Three steps.

Enter your website.

Type your address on the homepage. PostCliq reads your public pages the way a careful visitor would. No login, no plugin, no card.

Get your private report.

Create a free account while the checks run. Your report shows what was found, the evidence for it and three quick wins to make first.

Fix, then recheck.

Make the change, run the next weekly audit and see whether it held. Connect Analytics, Search Console or Clarity when you want traffic context.

Learn how AI search works.

Generative engine optimisation

What GEO is, how it differs from SEO, and what actually earns citations.

Read the GEO guide

Getting cited by ChatGPT

A practical checklist: crawler access, the Bing index, structure and off-site mentions.

How to get cited by ChatGPT

Questions about AI search.

Do I need to do anything special for AI Overviews?

Google says no: a page that is indexed and eligible to show a snippet can appear in AI Overviews and AI Mode, and there is no separate optimisation. In practice that means the basics done well, clear pages that answer the question early, and no accidental blocks.

Should I block AI crawlers?

Blocking a training crawler such as GPTBot does not remove you from ChatGPT search, which uses a separate crawler. Blocking a search crawler such as OAI-SearchBot or Claude-SearchBot does remove you from that engine’s answers. PostCliq reports which is which so the choice is deliberate.

Does PostCliq measure how often ChatGPT mentions us?

Not today. AI answers change by the prompt, the person and the day, so a single mention count is easy to misread. PostCliq checks readiness, and our guide gives a manual method for testing mentions properly.

Do I need to install anything or give you a login?

No. The audit reads only what a visitor can already see. It never asks for a password, never installs a plugin, never submits a form on your site and never changes anything. Connecting Analytics, Search Console or Clarity later is optional and read-only.

What is PostCliq, in one sentence?

PostCliq is a free website audit from WP Creative that reads your public pages, finds what stops visitors becoming enquiries, and gives you a private report with the evidence and three fixes to make first.

Audit your website.
Find the leaks.

Enter your address. See what stops visitors becoming enquiries.
Evidence first, three fixes, no card.

Free. No credit card.

Free for marketing teams

Get the numbers behind every click.

By getting this, you agree to the Terms and Conditions and to PostCliq contacting you about it and about finding website leaks. You can opt out at any time.