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The one hour website check

Thirty-four things to check on your own site, with a phone, a laptop and your analytics login. Tick as you go. Print it if that helps.

What you’ll take away.

  • The homepage says what the business does, above the fold, in words a stranger would use.
  • Submit your enquiry form from a personal email address.
  • Confirm what counts as a conversion.

Three of the thirty-four, taken word for word from the list.

Free, opens on this site

Make it yours.

All thirty-four checks in five parts, with a counter and a print stylesheet, so you can tick as you go or take it to a meeting on paper.

  • Part 1: the first ten seconds, 8 checks
  • Part 2: the path to enquiry, 9 checks
  • Part 3: what a stranger sees, 6 checks
  • Part 4: the things that are quietly broken, 6 checks
  • Part 5: the measurement, 5 checks

It opens on the next screen. Nothing to download, nothing to wait for.